We’ll give an honest, no holds barred, and no strings attached review of your current PR approach. It’ll include an analysis of what will work best with the media and advice on how to get their attention.
Speaking and award opportunities
The phrase ‘award-winning’ is an invaluable tool for your sales team. Speaker slots at key events are another great way to boost credibility. We’ll put you forward for the right opportunities and making the process easy from start to finish. We know which boxes event organisers and award judges want you to tick.
It’s important to get a journalist or analyst interview right, but different audiences need to hear different things. We’ll ensure your spokespeople are media trained and ready for what’ll be thrown at them, putting your corporate message across in the right way and helping to get the most out of your PR campaign.
Amplified social media
With so much noise on social media, your message can be lost. We use targeted, paid-for social traffic to complement your existing marketing efforts. It cuts through the masses and results in a far more effective approach.
Want to run things in-house but would value an external view of how to get best bang for your buck? XYZ is the outside perspective you need. We’ll work with you to develop a communications strategy with measurable impact, clarifying your position and differentiating it against the competition. You’ll have all the tools you need to deliver on it once we’re done, or we can help with implementation.
Sometimes things go wrong. When they do, we have an experienced team on hand to help with damage limitation and carefully manage the reputation you’ve worked so hard to build.
From NAB to MWC to IP EXPO and beyond, we offer event support packages designed to get you in front of the media and analysts that matter. We combine this with our data-driven approach to thought leadership, building a runway of visibility and targeted event-based coverage before, during, and after the show.
Messaging and strategy
We don’t believe in PR for the sake of it. Instead, we use sector experience and data analysis tools to create a messaging framework and engagement strategy that’ll have impact with your target audience.
Influencer outreach is core to what we do, delivering value through results. We’ll implement a thought leadership-led PR campaign to secure coverage where it counts, raising your profile with the media, industry peers, and prospects.
We revel in distilling technical concepts and turning complex innovations into stories with appeal. It’s noisy out there, with more competition than ever. We’ll develop the best angles to showcase your expertise and maximise impact.