We are XYZ Communications

B2B PR and content marketing specialists for the tech, media, and telecoms sectors

A new-school approach to PR

At XYZ Communications, we look at the agency model differently.

We’re a virtual outfit. You get an experienced PR team at a lower cost and our fees are based on results.

We enjoy working with companies to make PR tangible. We do this by bringing content to life and developing data-informed campaigns that deliver targeted results with ROI.

We make sure you’re seen when you need to be, and we work with you in using PR as a tool to support the customer journey and hit your marketing goals.

From project-based media outreach to retained and integrated communications campaigns, we’re a team with the sector expertise and know-how to deliver what’s needed.

Get in touch to find out how we can help.

XYZ Communications - The PR data-driven model (XYZ Comms)

What we bring to the table

Messaging and strategy

We don’t believe in PR for the sake of it.

Vanity coverage does have a place, but not if it’s operating outside your marketing strategy and business objectives. We use years of experience, and our in-house data analysis tools, to create a messaging framework and engagement strategy that’ll work for your target market.

Influencer engagement

Traditional PR is core to what we do, delivering value through results. After working with you to define the right message, we implement a thought leadership-led PR campaign to secure dedicated coverage where it counts and to raise your profile with target media, industry peers, and, most importantly, customers and prospects.

Content development

B2B content doesn’t have to be boring. We revel in distilling technical concepts and turning complex innovations into stories with mass appeal. It’s noisy out there, with more competition than ever before. So we conduct a full analysis of existing content in the industry and develop new and unique angles on your behalf, showcasing your expertise.


See the full list

Want to discuss how our data-driven approach can help hit your marketing goals?

The XYZ Communications blog

LoRa media analysis - LoRaWAN - XYZ Communications

Using PR to stand out in the LPWAN market

LPWAN (Low-Power Wide Area Network) technology has undoubtedly been one of the biggest telecoms topics in 2017, and it looks like 2018 will be no different. From its ability to flood dense locations with connectivity, to enabling the use of devices dependent on long battery life, the benefits of LPWAN are clear. It’s a technology that is capable of providing […]

The future of video: What’s next in the streaming space?

125 million hours. On average, that’s how much Netflix’s 100+ million paying subscribers stream per day. And yet, amazingly, that figure is rather low for the OTT video king. Back in January, Netflix topped its own record by delivering more than 250 million hours of TV and movies in a single 24-hour period – an incredible achievement for the company […]

Mobile World Congress (MWC) - Barcelona - Telecoms

Making your mark on MWC

Mobile World Congress (MWC) brings together the biggest, the best, and the brightest in a four-day telecoms extravaganza. It’s a hotbed of opportunities for those that are able to position themselves above the noise. And for companies that can support their teams with the right media attention and third-party validation in advance, it’s often a show full of meetings with […]

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